南洋理工大学-MSc营销科学MSc Marketing Science(硕士)

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授课学校: 南洋理工大学Nanyang Technological University (NTU)

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课程介绍

专业概况
所属院系
中国学生入学要求
课程信息

专业概况

在这里学什么？

The fast pace of digital disruption is transforming how marketing functions. Marketing technology not only automates and streamlines decisions, but also provides new means to reach and engage with target audiences. In light of the resulting challenges and opportunities, the MSc Marketing Science (MMS) programme will prepare participants to become the next generation of leaders in the marketing world. u200b

The MMS programme is a one-year full-time programme that is designed to develop comprehensive marketing expertise with the latest thinking, techniques and tools. The curriculum delivers the fundamental knowledge of marketing and consumer insights together with the latest knowledge on marketing technology (AI and Robotics in marketing) to empower participants to lead marketing campaigns in this digital era.

Programme Overview

Our graduates will be equipped with the strategic, analytical and technical skills needed to successfully lead marketing campaigns and drive company growth in the match world.

所属院系

进入哪个院系学习？ Nanyang Business School

中国学生入学要求

为来自中国的学生设计 An applicant must have completed at least a Bachelor Degree (Honors) or European/German FH Diploma or its equivalent in areas of Science/Electrical/Electronics Engineering from a university with recognized standing with at least a 2nd Class Honors or equivalent. As the Programme instruction medium is English, applicant must be able to demonstrate a satisfactory level of the language. Applicant whose native tongue or medium of instruction from previous studies (Bachelor / FH Diploma) is not English must submit at least one of the following: TOEFL score indicating a minimum of 600 for Paper based test or 100 for internet based test; IELTS: With academic IELTS result of at least 6.5.

课程信息

学制：全日制(1 年)

学费：SG$45,000.00 (¥ 216,482) /年

开学时间：2022八月16日

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留学地点：Nanyang Business SchoolBlock S3, 50 Nanyang Avenue,Nanyang Technological University,639798, Singapore

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