专业概况
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Sustained by a social science-based approach, the MSc in Marketing programme at Queen Mary explores the theoretical and practical side of marketing and how marketing can help explain and address contemporary business and societal issues. The course is unique in its emphasis on the intersections between marketing and other management and social phenomena, and fields of inquiry.
- Discuss a range of contemporary topics, from digital marketing to social campaigns, with like-minded peers
- Learn about different research methods, how to design marketing strategies, and how to implement marketing programmes
- Study in the heart of London – an international metropolis with a variety of career opportunities
Facilities
- Think Pod interactive collaboration space with presentation, recording and video conferencing facilities
- The School of Business and Management's resources, including datasets and accounting tools
- Brand new Graduate Centre, offering purpose-built study spaces and an exclusive rooftop common room
- Queen Mary’s comprehensive libraries
- State-of-the-art media suite with industry-standard editing software (QUBE)
Career paths
A qualification in marketing can lead to an exciting and lucrative career. This MSc prepares you for a variety of roles in a number of industries, including finance, retail, advertising and education.
Past graduates have progressed to careers such as:
- Marketing professionals
- Business development managers
- Public relations professionals
in organisations such as:
- AXA
- Bank of America
- City Bank
- Google.
所属院系
进入哪个院系学习? School of Business and Management
中国学生入学要求
为来自中国的学生设计 Students need to have a Bachelors Degree. IELTS Academic: 6.5 overall including 6.0 in Writing, and 5.5 in Reading, Listening and Speaking.
课程信息
学制:全日制(1 年)
学费:
开学时间:2022十月, 2022四月
申请截止日期:
留学地点:Mile EndMile End Road,Tower Hamlets,London,E1 4NS, England