专业概况
在这里学什么?
This programme aims to produce competitive graduates with intellectual, creative & cognitive skills and with strong entrepreneurial spirit necessary for the growing retail industry.
Programme Outline:
- IT Fundamentals and Applications Business Communication
- Quantitative Methods
- Principles of Accounting
- Economics
- Business Organisation & Management
- Elective I / Elective II
- Principles of Marketing
- Consumer Behaviour
- Business Accounting
- Commercial Law
- Promotion in the Merchandising Environment
- Retail Loss & Shrinkage Prevention
- Principles of Finance
- Managerial Economics
- Applied Marketing Research
- Retail Distribution & Logistics
- Business Ethics
- Retail Merchandising
- Project Paper
- Retail Operations Management
- Sales Management
- Pricing Strategy
- Retail Location Analysis
- Customer Relationship in Retailing
- Strategic Retailing
- Integrated Marketing Communications
- Digital Marketing
- International Retailing
- Entrepreneurship
- Retail Marketing
- Case Study
- Industrial Training
- Elective III/ Elective IV
Career Prospects:
Graduates of Bachelor of Retail Management (Honours) can seek gainful employment in the following areas:
- Retail Operations
- Store Management
- Merchandising
- Purchasing
- Credit Control
- Customer Service
- Sales and Marketing & etc
所属院系
进入哪个院系学习? Faculty of Accountancy, Finance and Business (FAFB)
中国学生入学要求
为来自中国的学生设计 A Level with minimum 2 good passes or other equivalent qualifications recognised by the Malaysian Government. IELTS (Academic) - Band 5.0, TOEFL (Paper-based) - 410, TOEFL (Internet-based testing) - 34, PTE Academic - 36.
课程信息
学制:全日制(3 年)
学费:RM18,333.33 (¥ 28,917) /年
开学时间:2022六月21日, 2022十一月1日
申请截止日期:
留学地点:Tunku Abdul Rahman University CollegeKuala Lumpur Campus,Jalan Genting Kelang, Setapak,KUALA LUMPUR,Wilayah Persekutuan Kuala Lumpur,53300, Malaysia