• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

This course provides a broad-base in marketing, with a high degree of practitioner input to ensure exposure to, and experience of, the important emerging trends in the sector. It spans the wide area of business concerned with the identification, creation, delivery and communication of customer value.

Employability

If you’re looking for a role in marketing, you’ll be equipped to apply for roles in corporate marketing, advertising, public relations and market research. Marketing executives help develop marketing campaigns to promote a product, service or idea. The work can be exceptionally varied – from sourcing and placing adverts, to producing marketing materials such as leaflets and e-newsletters, to organising events.

Excellent writing and confident presentation skills are essential to work in marketing. Good people skills are also a must as networking is particularly important. So is having a creative and adaptive mind. A traditional career path leads from marketing executive to senior marketing executive, then to marketing manager, and finally to marketing director. However the marketing industry is very broad, with many companies in all different sectors requiring varying degrees of marketing expertise, so options for progression vary considerably.

所属院系

进入哪个院系学习？ Business Studies

中国学生入学要求

为来自中国的学生设计 To apply for an undergraduate course at LSBU you need to have one of the following: Senior High School Graduation Certificate with a minimum of 70-80% (course specific requirements may apply); Chinese University / College Entrance Examination ('Gaokao') with a minimum of 350-400 in relevant subjects; Vocational College Diploma ('Gaozhi') diploma with average marks of 70% minimum; suitable UK Foundation course with a minimum of 60%; minimum English language requirements are as follows: IELTS 6.0 with all skills at 5.5 or above.

课程信息

学制：全日制(4 年)全日制(3 年)

学费：£14,470.00 (¥ 129,469) /年

开学时间：2022九月

申请截止日期：

留学地点：LSBU Main Site - Southwark Campus103 Borough Road,London,Southwark,SE1 0AA, England