• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

Marketing professionals must understand the communication process and the most effective methods of conveying information, regardless of whether they intend to focus on advertising, the development of web-based initiatives, or the conduct of market research. Students in this dual concentration will augment their understanding of the core concepts taught in their marketing courses and be better prepared for employment or graduate study. The dual concentration in marketing and communication allows Wharton students concentrating in marketing to take four courses in the Annenberg School of Communication and have this cluster of courses recognized on their transcript as a second concentration.

Students who wish to pursue a second concentration in communication must first declare a primary concentration in marketing. The concentration in communication may not be used as a primary or sole concentration.

The dual concentration in marketing and communication allows Wharton students who are concentrating in marketing to take four courses in the Annenberg School of Communication and to have this cluster of courses recognized on their transcript as a second concentration. Students who wish to pursue a second concentration in communication must first declare a primary concentration in marketing. The concentration in communication may not be used as a primary or sole concentration.

所属院系

进入哪个院系学习？ Wharton School

中国学生入学要求

为来自中国的学生设计 Students must have a minimum score of 600 in paper based TOEFL.

课程信息

学制：全日制

学费：US$51,156.00 (¥ 331,179) /年

开学时间：预计在九月 2022

申请截止日期：

留学地点：Wharton School3733 Spruce Street,PHILADELPHIA,Pennsylvania,19104, United States