• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？ As an applied discipline which underpins company success, marketing stands on the cutting edge of those professions required to adapt to a constantly changing environment. Products, services, methods of production, changes in trade agreements and treaties, financial instability, improvements in methods that can be used to reach customers, as well as changes in the ways customers shop, require the attention of marketers. Our Academic courses in this discipline, are carefully designed to not only provide you with current academic theory and thought, but also to prepare you for work in a dynamic, data driven, online world.This course ensures you are aware of, know how to respond to and are able to thrive in such a turbulent environment. To do this, we build on existing academic and industry research and knowledge, as well as input form practitioners, keeping you ahead of changes in thought, behaviours and technology.Today’s recruiters are searching for a mixture of general and industry specific skills. To support this, we embed specialist knowledge such as marketing technologies and certifications, as well the broader soft skills required. You can enhance your employability further by undertaking a placement year.With a focus on application, our courses equip you with the skills you need. You can apply your knowledge through consultancy projects via our Business Solutions Centre, or further enhance your employability with a year-long placement. Based in the capital city, you will benefit from LSBU Business School’s links and connections. Why Choose LSBU?• We are incredibly proud of our BA Marketing with Advertising and Digital Communication Degree and truly believe that it gives you an outstanding foundation in this fast paced, exciting and rewarding discipline. • Our team have extensive practitioner and academic experience and are passionate about marketing and teaching marketing to the next generation of professionals. • We offer key digital certifications such as Hootsuite academy, LinkedIn learning pathways and Salesforce training, supporting your employability• Our links with the CIM offer industry accreditation• Our relationships with key industry professionals offer you access to exciting guest lectures, internship opportunities and networking• Initiatives such as the CIM Marketing club (run by our students) give invaluable access to senior marketers as well as experience in event marketing• Our use of live case studies within modules and assessments offers invaluable practical marketing experience

所属院系

进入哪个院系学习？ Management and Marketing People

中国学生入学要求

为来自中国的学生设计 To apply for an undergraduate course at LSBU you need to have one of the following: Senior High School Graduation Certificate with a minimum of 70-80% (course specific requirements may apply); Chinese University / College Entrance Examination ('Gaokao') with a minimum of 350-400 in relevant subjects; Vocational College Diploma ('Gaozhi') diploma with average marks of 70% minimum; suitable UK Foundation course with a minimum of 60%; minimum English language requirements are as follows: IELTS 6.0 with all skills at 5.5 or above.

课程信息

学制：全日制(3 年)

学费：£14,470.00 (¥ 129,469) /年

开学时间：2022九月

申请截止日期：

留学地点：LSBU Main Site - Southwark Campus103 Borough Road,London,Southwark,SE1 0AA, England